E.ON

Corporate sales collateral

The brief was to revitalise B2B’s existing corporate sales material and improve its usability. We designed a folder with separate inserts, giving Account Managers the flexibility to tailor their presentations to their customers and also making the packs easy to update, which is important in an ever-changing market. The ‘One to One’ creative was developed to reinforce E.ON’s personal, tailored service. A two-day photo shoot gave us a large selection of images to display E.ON’s impressive portfolio, helping us to support their energy expert message.